Learn everything you need to create campaign rewards.
Note: This page is the ‘how-to’ of ConnectionPoint’s campaign reward options. Please refer to our Creator and/or Fundraiser Hubs for best practices!
What is a reward? #
Rewards are items given to someone (who can be a beneficiary or supporter) in exchange for a contribution.
In this guide, we’ll go over the following:
Part 1: Types of rewards #
|Anything of value you provide to the supporter for the amount you specify.||T-shirts, thank-you cards, branded swag, shout-outs on a blog/website/off the rooftops, etc.||Tag on the reward will say, ‘Claim this perk.’|
More common in FundRazr (fundraising) campaigns.
|Product||Anything you’ve created or manufactured for sale.||Comic, tabletop game, music, software, robot butler… the possibilities are endless.|| Tag on the reward will say, ‘Order this product.’|
More common in Crowdfundr (crowdfunding) campaigns.
| A ticket to an event. You provide the Ticket (as a QR Code) to supporters who contribute the amount you specify.|
You cannot offer raffle tickets without a license from relevant government authorities.
|Live or virtual events: webinars, dinners, performances, etc.||Tag on the reward will say, ‘Buy this ticket.’|
Supporters receive a digital ticket via email with their name and QR code.
|Wishlist||This is a request for funding for a specific item that does not go to the supporter. |
You do not provide the Wish to supporters. Instead, they get the satisfaction of helping you pay for a need.
|Provide ten children with weekly lunches, $100 worth of medical supplies, dog training sessions, etc.||Tag on the reward will say, ‘Grant this wish’|
Supporters do NOT receive anything.
Part 2: How to create campaign rewards. #
Note: You do NOT have to have a storefront to have Rewards. You just need to have Rewards to have a storefront. Good? Good.
STEP 1: Click ‘Edit’ in the sidebar menu.
STEP 2: Click ‘Rewards’ in the new sidebar menu.
STEP 3: Click ‘Add a reward.’
STEP 4a: Reward setup – Basics
Name of reward (Mandatory) – Whatever it is. You can name it ‘Bob’ if you really want to, but that might confuse people.
Picture (Personalized optional, but a picture itself is mandatory) – If you have a picture, use it. However, our default picture is there if you need it.
Reward type (Mandatory) – see above if you need help deciding.
Price (Mandatory) – you can set a fixed price (unchangeable) or a flexible price if you want to give your supporters the option to give what they can. With the flexible price, you have to set a minimum, but you do not have to set a maximum.
Your costs (Mandatory) – How much does it cost you to produce this incentive? (If nothing, put $0). *This will create an accurate goal calculation, plus an accurate tax receipt with an advantage, if applicable.
Description (Optional) – Tell your supporters about this reward! This is the same story editor as in the main story. Click here for help with the editor.
SKU (Optional) – If you need to keep track of stock.
Link (Optional) – If you have outside information on the reward.
STEP 4b: Reward set up – Quantity & delivery
Limit total available – Check this box to ensure you don’t sell more than you have. Once contributors have selected all available items, this Incentive will be automatically discontinued so nobody else can claim it.
Limit to 1 per contribution – Want to make sure everyone gets their fair share? Check this box, and each person can only select one of these incentives at a time.
*NEW* Variants Quantity – This option will appear after you enter Variants in the previous tab. Any Variant quantities will override the total available.
Show stats – Publicly show how many items have been purchased/claimed or how many items are remaining. If you have a limited quantity, the remaining number will show. If you have an unlimited quantity, the number of purchased items will show.
Delivery – We automatically collect names and email addresses (you won’t be able to uncheck that box). However, you have the option to show an estimated delivery date. We VERY HIGHLY RECOMMEND sorting out your shipping ASAP to avoid later stress. Also, clearly communicate with your supporters about estimated shipping times and update them on delays.
STEP 4c: Shipping & fulfillment
Where will you ship?
- No shipping required – This is the default option.
- Certain countries only – Select this option if you want to limit the countries you’ll ship the item to.
- Anywhere in the world – Select this option if you can ship anywhere on Earth. Moon coming soon.
Availability & shipping cost
- If you selected ‘Certain countries only’ – You’ll need to tell our system which countries those are.
- No matter what you select – You’ll need to set shipping costs for each country you’re shipping to. Just pick a country and enter a cost. Don’t forget to click ‘Add’ over on the right.
- Notes –If you leave the ‘Cost’ field blank for any country, shipping will be free to that country. To charge the same shipping to everyone worldwide, enter an amount in the Rest of the world field (or leave it blank for free worldwide shipping).
Add-on shipping – Check this box to reduce the cost of shipping this item if the supporter also claims another reward of equal or greater value (or multiples of the same reward). View this article for more info
Multiple units – Check this box to eliminate the shipping cost if a supporter claims multiple of the same reward item. View this article for more info.
Shipping address – This one is required for all shippable Incentives. You won’t be able to uncheck this box. It’s just there to tease you.
Digital fulfillment – If you are offering a Digital reward, this will allow you to add download links to the files of your choice. Please remember that we do not host or manage this file distribution system on your behalf.
STEP 4e: Rewards – Variants
Options label – Describe what title works best for you. ‘Sizes’ or ‘Colour,’ for example.
Variants – You can add up to 150 variants. Enter a label and customer-facing text for each variant and click ‘Add.’
**NEW** Variant pricing! You can now charge different prices for different variants (insert bugle horn sound here).
STEP 4f: Rewards – Promo codes
Click ‘Add a promo code’ to provide discounted reward options to your most loved (or most-wanting-to-impress) supporters. Click ‘Add a promo code’ for each code you’d like to enter.
Percentage off – Enter the percentage you’re offering off the price you set under ‘Basics’.
Amount off – Enter a monetary value for the discount.
Important: You must ‘Apply’ the code for it to take effect:
STEP 5: Click ‘Add Reward’ when you’re done setting everything up.
STEP 6: SAVE!
Part 3: Arranging/Editing/Deleting/Discontinuing campaign rewards #
Each reward has a list of options at the bottom right side of the reward:
Edit – Edit your reward. You can only edit a reward* BEFORE a supporter has claimed it. Except for the quantity available – you’ll always be able to update that.
Clone – Have a lot of similar rewards and don’t want to go through AAAALLLLLLL of those options over and over again? We hear you – and we created this clone button just for that! And yes, this clone is editable even if the original has been claimed.
Feature – Since we allow you to click and drag your rewards into the order you’d like, the ‘Feature’ option simply adds a feature badge on the reward to highlight it to your supporters. You may still want to move it to the top to ensure supporters see it!
Disable – Want to keep the reward in your editing list but not have it shown on a live campaign? Simply disable it.
Delete/Discontinue – You can only delete a reward* BEFORE a supporter has claimed it. Otherwise, you must ‘Discontinue’ it – the ‘Delete’ option will change to ‘Discontinue’ once the reward has been claimed for the first time.
*Verified organizations will have the ability to edit and delete claimed rewards on Crowdfundr only. Click here for more verification information.
To find out more information on where your rewards list will be, visit our Layout Guide.