Campaign time limits have different meanings depending on the campaign’s type.
Click here to learn the differences between campaign types.
Keep-it-all Campaigns:
No time limit! Go nuts! (But there IS still value to having a deadline. Click here to read our FundRazr blog about the psychology behind online fundraising).
All-or-nothing Campaigns:
You set your time limit to a maximum of 60 days. This will allow enough time for you to market your campaign for success; anything longer than that is rarely successful. Plus, you do not want to hold onto pledges too long, as that increases the chances of payments not coming through. The recommended duration of AON campaigns is 30 days.