This case study highlights how adding units of impact is powerful way to help potential supporters understand the value of their contribution to your crowdfunding campaign, no matter how much they’re able to give.
To raise wages for their summer counselors, Camps Latgawa, Magruder, and Suttle Lake ran this campaign. Alongside a wonderful story explaining why this campaign benefits counselors and campers alike, they highlighted units of impact to show supporters exactly what they hope to provide their valued staff.
With the help of a matching sponsor, they blew passed their original goal of USD 15,000 with a final raise of USD 17,840!
