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Can I track my campaign conversion rate?

Yes, you can discover your campaign conversion rate.
But you’ll need to do some math…

STEP 1 – Click ‘Analytics’ in your sidebar menu.

Screenshot of demo campaign in editor view. In the left sidebar panel, the eleventh option from the top, Analytics, is highlighted

STEP 2 – Under ‘Overview,’ you’ll find the number of contributions and the number of page views.

Screenshot of the first line of the analytics page, 'Overview.' It reads £122,285.16 raised. 926 contributions. 9,762 page views

STEP 3 – Math (sorry).

Screenshot of a math equation. It reads: number of contributions divided by the number of page views, multiplied by 100. 926 divided by 9762 times 100 equals 9.49%

For this example, the conversion rate is 9.49%. Which, considering our average is 5%, is phenomenal!

Get more powerful analytics by connection your Google Analytics or Facebook Pixel accounts.

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